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About Deo Veritasss
Deo Veritas (Latin for “God and Truth”) was founded by Vinnie Sikka in 2007 in the Windy City of Chicago. An engineer by trade and a self-proclaimed “math geek”, Vinnie spent years mastering the art of Manufacturing Supply Chain (fortunately not war) and Logistics while chasing the almighty dollar throughout Southeast Asia. During his time learning the ins and outs of how to order off of a Cantonese menu, Vinnie witnessed the vast array of storefront tailors, ‘mom and pop’ shops and other hole in the wall operations that were building high end custom shirts at surprisingly low prices.
At this point the proverbial light bulb went off. Despite his previous lack of solo entrepreneurial pursuits, Vinnie saw the potential for a massive business opportunity.
Without prior knowledge of design or fashion, armed with his background in Supply Chain and a healthy dose of ambition (or blind optimism), Vinnie set out to bring the best of the Asian shirt making craft home to the US and the Deo Veritas vision of becoming the best online, made-to-order shirt maker was born.
The mission of Deo Veritas is to offer men (and the women who love them), the ability to design a completely customized shirt using outstanding fabrics, constructed by world class tailors (who have been hand sewing shirts since Moses wore short pants), using an intuitive step-by-step online process.
As the saying goes, “God is in the details”, and when it comes to a great looking shirt from Deo Veritas, we think you’ll agree. Become a Deo V man and feel like a God … or at least a better-dressed version.